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This is an original, forty by sixty, theatrical movie poster from 1934 for Chained starring Joan Crawford, Clark Gable, Otto Kruger, Stuart Erwin, Una O'Connor, and Akim Tamiroff. Clarence Brown directed the classic romantic drama.
The poster was printed by United Art Service and sold in advance of the theatrical release directly to theaters in 1934. These posters featured different, and often superior, artwork compared to the studio posters. United Art Service produced very small numbers of forty by sixty posters for studios and also for companies like "Leader Press" or what was referred to as "other company" posters. For a brief period during the Great Depression, theater owners could purchase reduced-price posters from such alternate outlets. A 1934 advertisement from United Art Service encouraged theaters to "add a distinguished touch to your front and tie-up windows."
The poster measures 40” x 60” and has been linen-backed for long-term preservation and display. It was in good condition prior to restoration with pinholes on the edges from theatrical display and some wear with tiny paper loss along the edges. There was a vertical tear from the bottom edge up to Joan Crawford's neck and a smaller horizontal tear on the upper-right corner. The poster has been carefully restored and will be rolled for shipping in a rigid, tube mailer.
Please look closely at the photos as it shows theexactposter you are buying.
This incredibly rare and collectible poster, printed in 1934 to promote the initial, theatrical release of Chained, is not a reproduction or a reprint.